Google and Adobe expand partnership, bringing Acrobat to Google Drive and Gmail and Google's image and video models to Photoshop and other apps; no launch dates given

Building each other's tools and models into their products

Google and Adobe on Nov. 10 U.S. time announced an expanded partnership at Adobe's "Adobe MAX" event. Adobe's press release described it as a "strategic partnership expansion" that brings Adobe's tools to more Google products and Google's AI models to more Adobe apps. In its official blog, Google said it would build Adobe's creative and productivity tools directly into the Google products people use every day and bring Google's cutting-edge AI models to Adobe's apps, presenting the details as what is coming.

The items the companies listed fall into 4 areas: building Acrobat into Google Workspace, expanding Adobe's tools in Gemini and Google Search, bringing Google's models to Adobe's products, and jointly exploring image editing with Google DeepMind. For none of the items did the companies give a specific launch date.

Acrobat to open from Google Drive and Gmail

According to Adobe, the PDF editor "Acrobat" will become available in Google Workspace, letting users go directly to Acrobat from Google Drive and Gmail. Acrobat will appear as a recommended app in both services, and file previews will get an "Edit with" entry point. Google's blog said this entry point would be available "soon."

Adobe said more than 400 billion PDFs are opened in Acrobat each year and that the integration will bring Adobe's PDF capabilities to the Google tools people use every day.

Acrobat added to Gemini connectors, tools coming to Search's AI Mode

Adobe will add Acrobat and other creative tools to the Adobe connectors (features that link to outside apps) it offers in Gemini and in "Gemini Enterprise" for businesses. According to Adobe's announcement, users will be able to retouch images, adjust designs and work on PDFs within a conversation. Adobe's creative tools will also come to "AI Mode," Google Search's conversational search. Adobe said this will let people go from exploring ideas to bringing them to life in one place.

Google's blog said businesses will be able to use Adobe's AI assistant "CX Enterprise Coworker" in Gemini Enterprise. It described the assistant as helping create designs, work on PDFs and launch marketing campaigns without switching apps. Adobe's announcement lists the availability of CX Enterprise Coworker in Gemini Enterprise as one of the two companies' recent collaborations.

Google's image and video models coming to Firefly and Photoshop

According to Adobe, Google's latest image and video models will be incorporated into the generative AI app "Firefly," the image editor "Photoshop," the video editor "Premiere" and the design app "Adobe Express." Adobe said its users can already use Google's "Gemini Omni," "Veo" and "Nano Banana." Adobe positioned this as part of its "partner models" strategy of letting users choose leading AI models from across the industry.

In Acrobat, Gemini models will be added as one of the models used for AI features that edit PDFs conversationally, understand document contents and create presentations, resumes and reports.

Exploring an image model for Photoshop with DeepMind

Adobe and Google DeepMind will jointly explore new editing capabilities for creative professionals. As a first example, the companies are exploring tuning Google's image model for Photoshop. Adobe said this could enable near-real-time editing and outlined a concept in which users adjust images with text prompts and choose from multiple options. All of this is at the exploration stage, and no timing or scope was given.

Comments from both companies' executives, and past collaboration

Anil Chakravarthy, Adobe's president and incoming chief executive officer (CEO), said the expanded partnership combines Google's cutting-edge AI with Adobe's tools and will bring Adobe's technology to more people across both companies' products. Thomas Kurian, CEO of Google Cloud, said it is based on a commitment to open innovation and choice, and explained that Google's foundation models and Workspace collaboration services will be combined with Adobe's tools.

According to Adobe's announcement, the two companies have previously collaborated on the launch of Premiere for Android and on a creation space for "YouTube Shorts" in Premiere's mobile version, built with YouTube. Adobe said its creative and productivity products have more than 1 billion monthly users.

Adobe's press release says statements about new products and features include forward-looking statements and that actual results may differ.